Children's Entertainment

Pogo will spotlight its licensed Backyard Kids collection with an event feature for Dog Man™, continued promotion of The Very Hungry Caterpillar™, and an early look ahead to its upcoming Sanrio collaboration.

Summer has a way of making every day feel a little bigger. Longer afternoons, warmer weather, and more time at home create the perfect opportunity for kids to get outside, use their energy, and enjoy the kind of play that feels simple, exciting, and full of imagination. But for parents, especially moms trying to keep the day moving without relying on screens, it can be hard to find activities that actually hold kids’ attention.

There’s a unique kind of energy that comes with the last day of school. Backpacks get dropped a little faster, routines loosen, and kids step into summer with a sense of freedom they’ve been building toward all year. For families, it’s a natural milestone, but one that often gets overlooked or overcomplicated.

It usually starts the same way. The day slows down, the activity fades, and a child wanders over with a familiar phrase: “I’m bored.”

Planning your child’s birthday should feel exciting, not overwhelming. In 2026, the most memorable celebrations are built around bold themes and active fun that can be tailored to your space. Parents are looking for parties that spark imagination and keep kids moving, while still feeling organized, safe, and manageable from start to finish.

High energy in children is not a problem to eliminate. It is potential waiting for direction. Many parents feel overwhelmed by constant motion, loud enthusiasm, or boundless stamina, but high energy is often a sign of curiosity, strength, and engagement with the world. The key is not to suppress it. The key is to guide it intentionally.